OutGROW OutPLAY ADVANTAGE
WHO ARE OUR CUSTOMERS?
"Our customers are savvy Moms, Dads, Grandparents...just like you!" says Cas Robinson, OGOP co-founder. "It is super expensive to raise a child. Times are tough in Canada with household debt at record highs, food costs soaring and housing out of reach for many families. Parents love a great deal and expect their hard-earned dollars to go father. Being able to save up to 90% off the cost of your child’s clothing, gear and toys without having to compromise on the quality is a smart and sustainable choice!"
OUR SURVEY SAYS...
- Volunteer Shifts: 85% filled by our Consignors and 15% by non-consignors (people who want to shop sooner)
- 66% of Consignors have consigned with OGOP over 6 times (3 years)
- Consignors who have sold items at more than one sale: 82%
- 70%... the average amount of inventory sold per Consignor
- When asked, “What OGOP can do better?”, 95% of shoppers say “Have more sales” and 62% of Consignors say “Have a Women’s Sale”
- Consignors who shop OGOP’s Pre-Sale EXTRAVAGANZA: 81%
- 92% of shoppers said they ♥ OGOP, will continue shopping our sales and can’t wait for the next one
- 97% of 1st Time Parents that shop our sale say they will absolutely consign with OGOP when their children OutGROW and OutPLAY their items
- Who will tell their friends about OGOP? 98% of all OGOP customers...that’s who!
Our business is relevant and naturally appeals to new1st time Moms to experienced Moms alike - all Moms want the best for our kids without having to break the bank!
Buying gently-used children’s items is going mainstream. OutGROW OutPLAY is leading the trend and providing today’s busy Moms with an easy peasy budget friendly sustainable choice. We are a growing brand that Moms love and feel good about. Buying your kids the best items at crazy low prices without compromising on the quality...is a dream come true for Canadian Moms coast-to-coast!
WHAT DOES AN OutGROW OutPLAY FRANCHISE INCLUDE?
- TRADEMARKS: Use of OutGROW OutPLAY name and trademarks
- CUSTOM WEBSITE → MOBILE ACROSS ALL PLATFORMS: This is a biggy! Our website is mobile across all platforms...pc, tablet and phone! You get your own mobile OutGROW OutPLAY Partner website. Most pages default allowing you more time to spend on growing your sale vs administrative tasks. Some pages you customize because after all, it is YOUR SALE
- EXCLUSIVE TERRITORY: Every territory we assign is exclusive and yours alone to
- MULTI-UNIT TERRITORY: You can purchase a multi-unit territory at a discount and maximize your investment from the get-go
- TRAINING AND ONGOING SUPPORT: OutGROW OutPLAY is with you every step of the way so you are in business for yourself but not by yourself! You will attend our 4 day onsite Franchise Partner Boot Camp in Ottawa or another approved OGOP location. This brings all the classroom training you’ve learned together so you can see first hand why we do what we do. Once your franchise launches, OGOP has regular Team Calls for group collaboration and monthly one-on-one calls. Our team is accessible to you 24/7!
- OutGROW OutPLAY BANNER: 10x2 full colour banner
- OutGROW OutPLAY SET OF OPERATION MANUALS... aka... Money Making Manuals: You will know everything we know now and in the future. We've already made a ton of mistakes so you don't have to
- PARTNER INCENTIVES: We recognize that there is no one better qualified to help "spread the word" and find new OutGROW OutPLAY Franchise Partners than our existing successful OutGROW OutPLAY Partners. We have created an incentive program that rewards Partners.
- PARTNER OPPORTUNITIES: Surrounding ourselves with the best of the best makes is smart business and is a great investment on our behalf. Grow with us and the opportunity to take on more responsibility (if you want!) will be there along with additional financial rewards too
- ONGOING CORPORATE SUPPORT: We are there to help guide you every step of the way. In business for yourself but not by yourself. Our team will be able to assist you as much or as little as you want.
OutGROW OutPLAY PROPRIETARY SYSTEMS
OGOP technology is available at your fingertips to help you efficiently manage and run your own successful sale events. No other sale can come close to the high level of customer service that you can provide to your customers. Our systems have been developed in a user friendly format that gives you a distinct competitive edge. What this means to you? You can focus your time on GROWING your event above and beyond your wildest dreams!
Some of our system features are…
- MARKETING AND BRANDING MATERIALS: You have easy access to flyer, poster, brochure, referral cards, community partners, charity partners, newsletter, and survey templates. You can easily customize your own print collateral pieces or create your own. Media release samples that are professionally written.
- CONSIGNORS CORNER ™: This is where your consignors access our systems and create their own personalized bar-coded tags for their items. Managing their inventory is a breeze with Consignors Corner.
- PROPRIETARY POS (Point of Sale) SYSTEM: We created it from scratch, we own it and have the ability to change on a dime! Our POS technology positions your sale as the industry leader! Simply put… it is OGOP software that turns a mediocre sale into something extraordinary for you and your consignors. Our POS is linked to our OGOP Central, Consignors Corner and is quite comprehensive. After each event, your consignors know what has sold, when and for how much. You know what items are hot and what is not.
- OGOP CENTRAL: Your exclusive operations portal to access all your sale information. Our systems are unbelievable and give you all the tools you need to manage your business and key areas of growth. Data is king and everything you need to easily run your sale and grow your business is located here.
AND SOOOOO MUCH MORE!